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Hi all!
Welcome to the first "REAL" issue of Marketing For REAL People. I have been sending you all updates, but hadn't gotten you a real issue yet. After being sick for so long and then losing all my computer data due to a hard-drive going bad, I've finally bounced back, and ready to tackle what needs to be done. As promised, in this first issue, we are going to go over a special guide I wrote called "Internet Marketing Baby Steps - The first steps to take as a new online marketer." Before we start on that today, I would like to mention a few things to you… #1 After so many of you emailed me about taking my blog offline, I decided to put it back up. It's up and going once again, and I have several tips and resources already on there for you. I'll try to at least make a post twice a week. You can check it out at LizTomey.com I'll be posting some really juicy marketing tips on there in the next few weeks. I have been trying some new marketing techniques, and I want to share them with you. #2 You guys are a really unique group of subscribers. You all are very responsive and give me tons of feedback. I REALLY appreciate that also. I have decided to create a special topic just for you guys on my marketing forum at OnlineMarketersForum.com The name of the topic is MarketingForREALPeople.com Newsletter Discussion The reason why I did this is so that you all can have a place to meet and either discuss the material we cover in the Marketing For REAL People newsletter or to ask questions and get help. I hope you will all utilize this new tool. #3 I have finished another ebook that I would like to give away to you all. It's called "Magic Formula Mini Sites". This ebook will explain what mini sites are, how they work, and exactly how to market them for the most profit. You can go to www.viralebookads.com/subscribers-download.htm and pick it up for free. #4 ANOTHER free product…This one is a must see. Yes, I said "see". I have put together a special product for you called "Exposed! True Secrets Of Profiting With Co-Registraion Leads (The good, the bad, and the money)" It's a video product that I have put together with a friend of mine named Gary Baker. Gary is the king of teaching people to profit with co-registration leads, and this product will take you step by step on how you can start using co-registration leads as a profit maker for your business. http://www.viralebookads.com/videos/coreg/Customers.zip For more information on this product just click here. Okay, lets get right to today's material. We are going to go over "Internet Marketing Baby Steps - The first steps to take as a new online marketer." guide, and I hope that all of you will learn a lot from this one. "Internet Marketing Baby Steps - The first steps to take as a new online marketer." Time after time I get asked the question, "What do I need to do to start making money online?" That is a REALLY big question with a million different answers. What I'm about to tell you is something you may not want to hear, but it IS the truth… In order to make money online (even offline) you HAVE to work at it. There is NO magic formula, there is no instant money machine, and there is no getting rich quick unless you win the lottery. Creating products takes time and a lot of work. Promoting programs takes a lot of money, time and work. You're promised instant cash, but that's not the way it works. Once you can accept what I have just said, come back and continue reading. What I am going to tell you next isn't so harsh! Okay, now that I've laid it on the line for you, there is hope for making money online. When I first started my business, I was 19 years old. I was in college full time trying to get my nursing degree. After seeing that I was WAY to sensitive to be a nurse, I quit college and came home. I had always been really good with computers and anything technical. So I started thinking about what I wanted to do with my life. In the mean time I had to take a job paying minimum wage. I HATED it. I hated working for peanuts for a bunch of jerks. When I was finally fed up, I knew I had to do something else. I started looking in opportunity magazines and quickly fell for the "get rich quick schemes". After being burnt there SEVERAL times, I started realizing that the only way to make money was to be your own boss and do your own thing. What I mean by that is that you must be the one on top. Don't be a follower, be a leader. If you like the whole MLM (no, it's not ALL bad) thing, then start your own MLM program. It's very easy to do. If you like doing web design, then start your own web design company. There are a ton of services that you can start, and services WILL bring you money. Here are just a few…
Think about what skills you have. Put those skills to work. If ANY of my subscribers come to me and say, "Hey Liz! I just started such and such business, and I was wondering how to promote it." I can help that person all day long. But when one of you comes to me wondering how to make the $435,658 this month like their MLM program or other business opportunity has promised them, I have to give them the same speech I gave at the beginning of this guide. Let me continue on with my own personal story. As I told you, I was totally fed up with those million dollar promises. So, instead of falling for those million dollar promises, I decided to help others who have fallen for them. I started providing advertising services that REALLY worked for those who were promoting those same programs that I had fallen for. Not only was I making money by offering them an advertising service, but the advertising I was providing them helped them make money with what they were promoting. Seven years later advertising services are still my "bread and butter" business. I make more money offer advertising services than I would have if I'd gone on to be a nurse. I have gone on to start many other services, and that is how I make the money that I do now. You can do the exact same thing. If you don't think you can, then you will never be able to. Have you ever heard the saying, "Can't never could!" I grew up hearing that saying, and it's what I tell everyone when I hear them say, "I can't." If you set your mind to it, you can. I am a walking testimonial to this. I was determined to be my own boss, and now I'm able to stay home and work while I take care of my five incredible kids. So, step one for anyone wanting to market online is deciding on what you want to offer. Not what program you want to offer, or what "get rich quick scheme" you want to jump into, but what you can personally offer. Until you can get passed that step, you can go no further. If you would like to take this first step, but need some help, I have a special offer for a few of my subscribers. If you would like help on taking this first step, please click here so you can see what I can do for you. Let's move on to step number two. Now that you have your offer all ready, you have to decide how to present it. Are you going to present it via a website? Are you going to present it via email? How about both? This is something you have to decide. Now, I'm not going to tell you how to build a website or anything like that in this guide, and I'm not going to tell you how to present your business via email either in this guide. There is way too much information online that will tell you how to do that. What I am telling you though is that you have to know the best way to present what you are offering no matter what it is. Step number three is a VERY broad step because all of you will be promoting many different things. Step four consists of designing a marketing strategy or marketing plan. Whenever I decide to market a new offer, I always come up with a 30-day all out, nose to the grindstone, marketing strategy. For 30 days, I eat, sleep, and breathe my new offer. Since mainly I offer advertising services, and services that teach people to make money online, I can usually use the same marketing strategy with each new offer. For instance, I am getting ready to start a new advertising service. I know what my offer is, and I know how I'm going to present it. It's all set up and ready to go. So my 30-day marketing strategy looks like this. Day 1: I look for my competition. I have to make sure they aren't offering something better than mine. That way any last minute additions I need to do can be taken care of right away. I also look at my competition as potential joint venture partners. Day 2-3: I gather tons of content on the topic of my offer. Since I will be offering an advertising service, I read as much about advertising as I can. Day 3-5: I start writing as many articles as I can on advertising. Articles are a vital part of my marketing strategy, so I invest a lot of time in writing them and getting them distributed. In later issues I will cover how powerful marketing with articles is. Day 6: I get my articles published all over the Internet. Within the day, I will have targeted traffic coming to my site, since in the resource box of all my articles I have put a link to my new advertising service. I'm telling you. Marketing with articles is VERY powerful. Day 7-11: I buy a list of leads and market to them. This is a really tricky part of my strategy, but I have a new product that you can pick up for free that totally explains the exact process of this. You can pick it up by clicking here. Day 12-19: I work on finding others I can do joint ventures with. In other words people who will help me promote my product, and in turn I do something for them. Be it promoting their product or something else. Joint ventures are another powerful way to build your business at no cost, and at a VERY rapid pace. For more information on joint ventures you can go to: JointVentureSeeker.com 20-23 Day: I start working on my PPC campaigns. Once I know that my offer is pulling in some money, I then start my PPC campaigns. Some say you should do this first. I don't because I don't like to use PPC to test. I like using other methods to test like the ones mentioned above. Using PPC as part of your marketing strategy is very tricky. PPC is another area we are going to cover in future issues. Day 24-30: I hit the forums. Yes, I am a firm believer in marketing via the forums. Many say that they don't work, but I KNOW they do. Heck, my very first sale came from posting on the forums, and I can't tell you how many joint venture partners I've formed profitable relationships with via the forums, and that's why I use them as part of my marketing strategy. We've now gotten through steps 1-3. Step 4 is the hardest step of all, so let's get right to it. Step 4 is a two-part process. Step 4 consists of staying totally focused on your offer, and not giving up. Think that's easy? You're dead wrong!! Staying focused and not giving up is where 99.9% of all Internet marketers FAIL. In the final step, they fail. They come all this way and something else either gets their attention, or they get frustrated and give up. The way to get around this is to decide before you do anything that no matter what you are going to see your new offer to the end, and don't give up on it. Grant it sometimes we come up with something that just doesn't work, but it takes time to figure that out. Before you give up on something make sure that you have given it 110%. Once you decide what type of business you are going to have, and once you have a marketing plan in place, you must stay focused. I am the world's worst when it comes to staying focused. We all have our weaknesses in business and staying focused is my weakness. Day by day, I get better at it though. I know that if I don't stay focused, I will not get what I need done. Which in turn will make me less money. Staying focused is very hard to do. I help myself stay focused by creating a to do list. Each night before I go to bed, I create a list of the things I need to do the next day. The items on my list ordered by importance. If I don't get everything done that is on my list, I just put the things that I didn't get done at the top of tomorrow's list. This has helped me considerably. For those of you with bad memories, this will help there also. J Well, we have come to the end of our"Internet Marketing Baby Steps - The first steps to take as a new online marketer." Yes, that is all there really is to making money online. Once you master the four steps above you are on your way to the income and lifestyle you see so many talking about. We're not all going to make $100,000 a week, but anyone can make a very nice living with their own home business. My only goal in writing this guide for you is so that you will succeed. It can be done. Just ask me. I did it. I'd love to hear what you guys think about "Internet Marketing Baby Steps - The first steps to take as a new online marketer." Be sure to use the comment box at the end of this email to let me know what you think! You guys know that I don't promote a lot of products, but my friend Kevin Robb has a perfect ebook out for all of you online newbies who are searching for a way to make money online. It has NO BS hocus pocus make a million dollar promises in it. This book will tell you the pit falls to starting an online business, and how to get around them. There is TONS of great marketing advice in this ebook, that I know everyone can benefit from! For $37 you just CAN'T pass up this valuable information. Click here! Kevin is someone I have learned so much from, and even if you don't buy his ebook, I strongly recommend that you visit his site at www.ebusinessformula.com Well, this wraps it up for this issue. As I said at the beginning, this issue was a long time coming, so I wanted to pack it full of free information YOU can learn from. Jan Small who runs a tiny niche market site will be featured in the next issue. You will not want to miss this one. A real true-life story of how someone had a problem, found the fix, and now makes money selling the "fix" to others. This is unbelievable, and I consider Jan Small to be a "Guru" marketer. Although she's not your typical "Guru", what she has done sure makes her look like one. As always, the comment box is at the end of this email, and I encourage you to send me your thoughts, comments, and questions! See you in a few weeks! Liz Tomey 
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